Wednesdays around JigsawBox are exciting times for us. Why?
Because we pride ourselves on bringing you the information you need to ensure that your coaching program isn’t just sitting idly by, rather it is active, it is conscious, and it is strong. I also know that we like to cover a wide variety of topics on everything from how to update your terms of service to making sure you know how to build your client lists. In the past we’ve touched on building affiliate programs but are you using your affiliates to build your list?
That’s what I want to touch on today.
Affiliate programs are an amazing source of passive revenue, yes, but that doesn’t mean you have to be passive about it. Creating an affiliate program means you are tapping into amazing resources of building your client roster thanks to the people that believe and support your most – your affiliates!
So how does it work? The Affiliate Partnership.
Creating connections to affiliate programs may seem daunting, but much of it has to do with confidence and perseverance. If you are a coach looking for other coaches that will mutually benefit, don’t just wait around for them to find you. Being proactive shows that you are eager and willing to be participatory. This kind of initiative speaks volumes about what your success will become if you keep at it.
When seeking out affiliate partnerships I make sure that the other party is relevant to what I believe, something I actively use, or a person that I can connect with. I send them an invitation to join my affiliate program and include a short letter letting them know that I am interested in scheduling a conversation to see what the possibilities are. Building the client list through that prospective affiliate marketing will generate GREAT interest and fantastic leads.
Once you get the ball rolling on your affiliate relationships and take an active stance, you will be anxious to go forward and do even more. Spreading the word about your coaching program takes networking of all sorts – including affiliate networking.